‘Rua das Motos’ in the Center of SP celebrates Motorcyclist Day | Estadão Mobility | MotoMotor, Service
2 min readThe emblematic Rua General Osório, in the Central Region of São Paulo, will host the 5th edition of the “Rua das Motos” event to celebrate Motorcyclist Day (celebrated on July 27). The event promises to bring together the motorcycle community, traders and two-wheel enthusiasts to also celebrate the revitalization of the region.
Rua General Osório and its surroundings bring together around 400 traders specializing in services, parts and accessories for motorcycles. However, with the movement of “Cracolância” and the increase in violence in the central region, many shopkeepers were abandoning Rua das Motos. In August last year, traders even lowered their doors in protest against the lack of security and the abandonment of the Center of SP.
Since the beginning of this year, the street has undergone a urban intervention, part of the São Paulo City Council’s Thematic Streets project. The project foresees improvements to roads recognized for their economic, tourist and cultural relevance.
The street requalification involves improving sidewalks with the widening of street corners and public sidewalks to increase safety and accessibility. It also foresees the creation of spaces for permanence and pedestrian circulation, in addition to the installation of urban furniture.
The project involves the Municipal Department of Urbanism and Licensing (SMUL) and SP Urbanismo. The execution of the works began in the first quarter of 2024, with an investment of R$1.5 million approved by the Urban Development Fund Management Board (FUNDURB).
“The requalification of Rua das Motos will not only strengthen local commerce, but will also attract more visitors and tourists to the region, promoting the well-being of pedestrians”, says Mario Kamei, president of the Rua das Motos Association.
Event will feature freestyle motocross show
The event will feature several attractions, including a Freestyle Motocross show with rider Jorge Negretti. There will also be a motorcycle exhibition, various food trucks, and musical attractions chosen by Galeria do Rock’s friends and partners.
“We want to provide a unique experience, full of emotion, while highlighting the values that make motorcycling a shared passion,” explains Kamei. Entry is free, but the Association will collect 1 kg of non-perishable food per participant.
Service
Motorcyclist Day – 5th edition of the Rua das Motos event
When: July 27, 2024
Opening hours: 9am to 4pm
Location: Rua General Osório x Barão de Limeira
Contact: Instagram @ruasdasmotos
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Author: Arthur Caldeira